It’s time to build a profitable and fulfilling business, my friend. Are you ready to learn how to grow a business that attracts, books, and serves your dream couples? Then it's time to start by mastering the foundations taught in the signature group mentorship program, Book It.
Start booking out your calendar with couples you actually want to work with. Go from barely booking or accepting jobs just for the income to fully booking it with dream couples you're excited about.
apply now
but first, let's lay the foundations...
If there’s one thing I know for sure, it’s that you’re more than capable of creating a business that allows you to attract and book your dream couples.
you’d love nothing more than to wake up to dream couples inquiring with you, ready to book your highest packages, if only.
You’ve poured so much time and energy into different strategies like:
→ offering discounts in order to get bookings so you can bring in a little income
→ accepting all inquiries just hoping the right ones will come along eventually
→ wasting your time in facebook groups blending in with the other 100's of photographers
→ creating a website with no clear strategy on who you're trying to attract
→ downloading every piece of free content trying to piece a "strategy" together
→ spending hours staring at a blinking cursor just to post something to stay relevant
→ operating your business with no organization or client experience
→ purchasing courses that don't equip you with the knowledge you need to succeed in your business
HERE’S WHAT YOU MIGHT NOT KNOW - THOSE TACTICS HAVEN’T WORKED BECAUSE WHILE NOT ALL OF THESE THINGS ARE BAD, NONE OF IT MATTERS IF YOU DON’T HAVE THE PROPER FOUNDATIONS.
IMAGINE YOUR BUSINESS WHEN YOU...
have a portfolio that targets exactly who you want to attract so your dream inquiries start rolling in
book dream couples and actually align with every wedding or elopement instead of booking simply for the income
consistently have inquiring couples ready to pay your highest packages - reducing budget shoppers, price haggling, and ghosting
stand out from the crowd of other photographers, understanding your why and what makes you unique in this industry
01.
02.
03.
04.
have an actual marketing plan and a strategic website that calls in your dream couples without the overwhelm of posting just to stay relevant
05.
get organized with all of your workflows, emails, processes, and back end systems so that you always know what to say and when
06.
understand your client's pain points and you can serve them with an above and beyond client experience
07.
apply now
Think about how good it would feel to never wonder when or where your next booking is coming from. You will bring in dream inquiries and book your highest packages by mastering your business foundations.
peace out to...
ⓧ Bargaining couples who undervalue your services
ⓧ Accepting jobs that don’t bring you joy
ⓧ Scrambling when it comes to your workflows and processes
ⓧ Copywriting on your website that does nothing but confuse
ⓧ Wondering when or where your next lead will come from
ⓧ Feeling overwhelmed because you don't know your next steps
These feelings have been lingering over you for so long. You're almost wondering if you have what it takes, especially when you've already tried so many things that just haven't brought your dream couples to you. I'm here to tell you that you do have what it takes. It's time to build a sustainable, profitable, fulfilling business.
this mentorship program is your answer, friend.
ALLOW ME TO INTRODUCE...
The 12-week group mentorship program for wedding and elopement photographers who are ready to master the foundations of their business so they can attract and book their dream couples at their highest packages.
This mentorship program contains everything you need to bring in consistent inquiries while charging what you're worth, book your dream couples at your highest packages, stand out from the crowd of other photographers, create an actual marketing plan + strategic website that converts with ease, get organized in back-end of your business, and give a luxury client experience.
While the end goal is to book your dream couples, you will be implementing the proven foundational roadmap that will take you from barely booking and uninspired to a sustainable, fully booked, fulfilling photography business.
this is for me
book it photography mentorship program
"I walked into Book It feeling like I was "flying by the seat of my pants" - no organization, no consistent work flow, no solid client experience, and truly lacked direction. I had no idea how to get where I wanted to be in terms of bookings, type of bookings, and felt all over the place. Book It took away the overwhelming feeling I had for so long and I walked away with what felt like a roadmap that changed my business forever. I loved how thorough the content was - it literally covers EVERYTHING. The coaching program felt intimate and Claire was so easily accessible, an open book, completely willing to answer ANY questions, and share her knowledge. Thanks to Book It, I feel so much more confident in my business! I'm booking my highest packages and working with what feels like "dream couples". I would recommend Claire and Book It to anyone who wants to get more intentional in every aspect. Book It was an extremely positive experience for my business and I'm excited to continue implementing all that I learned."
Caroline is working with dream couples and booking her highest packages - most recently $10K!
"Claire is the best business coach out there! Joining Book It was the best investment I've made for my business - EVER. The amount of knowledge and confidence you leave with after 3 months of learning from Claire is worth every penny. Claire poured her heart into this program and it truly shows! I felt so stuck before joining Book It but by the end, I was fully booked for 2023. My inquiries have increased exponentially, I'm booking my highest packages, and I feel so much more confident in my brand. I can whole heartedly say I wouldn't have been able to do it without Book It and Claire's guidance. She went above and beyond with this coaching program and I am beyond grateful to have joined her community!"
Nia's inquiries have increased exponentially, she fully booked out her year, and she's booking her highest packages for the first time ever ($5200)!
"Before starting Book It, I had so many dreams and goals for my business but no plan or idea on how to get there. I really didn't believe I would even be able to reach my goals. They seemed so far out of reach and like I wasn't capable, but Claire and this program proved me very wrong! During and after, I have gained so much clarity and confidence in my business, what my personal brand is, and what I have to offer my couples. I came into Book It with expectations and Claire blew them out of the water! Everything I could have wanted for content was provided, plus 10x more! I cannot recommend this enough to photographers that are wanting to truly upscale their business and serve their clients on another level!"
Alexandra has so much clarity and confidence in her new photography business!
let’s break it down
Here's what’s waiting for you inside Book it
Module 1
This module is all about building the portfolio you actually want to attract and tangible tips on how to do so authentically.
- Finding and Perfecting Your Style
- Composition + Storytelling
- Planning and Executing Styled Shoots
- Gaining Real Experience
Module 2
This module is all about creating an intentional, irresistible marketing strategy to help you stand out from the crowd.
- Why Niching Down Is Important for Marketing
- The Significance of Knowing Your Why
- Creating a Marketing Plan
- Content Pillars and Content Purposes
- Instagram Marketing
- Pinterest Marketing
- Email Marketing
Module 3
This module is for building a website that actually converts and targets your dream couples by speaking directly to them.
- General SEO, Keywords, + Tools
- Create a Website That Converts
- Blogging is a Necessity
- Copywriting to Target Your Couples
Module 4
This module hits on everything you can do to serve your clients by solving pain points, give a stellar experience, and receive raving reviews. You will map out your entire client journey from start to finish.
- The Client Experience Journey
- Improve Your Client Experience
- Map Out Your Client Journey
Module 5
In this module, you will learn how to organize everything in the back-end of your business. This is also where the templates I've given you come into play!
- Where To Start With Organization
- How To Use Dubsado in Your Business
- How To Use Notion in Your Business
- Planning Out Your Week
valued at $5000
professionally written email templates
bonuses
while everything above is more than enough... I can't help myself
A huge part of booking more clients is knowing what to say and when to say it! I will be giving you over 20 email templates that I actually use every day for every step of the process in my business. You will be able to hook inquiries, give couples the best communication, and relieve some of your to do list with these done-for-you templates!
valued at $150
Questionnaire templates
Again, I actually use these templates! You will get to know your couple, help them find a location for their session or elopement, finalize their timeline, get family shot lists, and so much more. You will blow your clients away with how professional and prepared you are when using these.
valued at $50
Two client workflow roadmaps
Wedding and elopements are very different workflows since steps take place at different points in the process. I am giving you my wedding and elopement workflow. From contact form, to inquiry, to booking, to after booking, to after the event. Nothing is left out here and you can pair it with the email templates!
valued at $250
Workbook, Templates, + Bonus Trainings
Book It will equip you with knowledge on how to position yourself as the expert and attract those dream couples. To help you in all of your growth, you will receive a printed workbook to gain clarity, templates for your pricing + planning guide, and bonus trainings on all things pricing, branding, and more!
valued at $300
even more!
2 Monthly coaching calls with Claire
We will have Q+A coaching calls 2 times a month. I am committed to being available to you and coaching you. You will have the option to submit your questions prior or on the call. This is an intentional program after all and not just a course. Community makes a big difference when it comes to implementing, so get ready to have like-minded photographers cheer you on.
valued at $6000
investment details
Because we're all about integrity here, I want it to be clear that this program is an investment that you will continue to see the fruits of for years to come. While the program is over $12,000 in value (yes, it actually is), our heart was to make this accessible for every budget so that you can start attracting, booking, and serving your dream couples now. Most students make this investment back in just one month and that makes us happier than we can express. That's possible for you too.
Book It Investment
+ Lifetime access to all teaching lessons
Go at your own pace / revisit anytime
+ 12 weeks of live Q+A coaching
Direct access to Claire as you implement
+ Monday-Thursday community support
For accountability, support, and answers to your questions
+ Over 15 done-for-you templates + resources
For more confidence in your business / client experience
+ In-depth audits of your business
Get Claire's feedback on your website and marketing
+ Printed workbook + gift
To get your thoughts out of your head and dig deep
+ Exclusive discounts
To save a little money in all of your upleveling if desired
inclusions and benefits
$2,997
apply now
payment plan options // multiple available
2 month payment plan - $1547, 4 month payment plan - $797, 8 month payment plan $447, 12 month payment plan - $297
$1000 off for a limited time
$3,997
jasmin
"I booked four of my highest packages (4.5K-5K) consistently in the first month of being in Book It! After finishing the program, I booked my first ever $6K wedding! I've never hit these numbers before IN A ROW and Claire, I couldn't have done this without you."
Caroline
"I have booked 15 weddings just since starting the program! Everything in Book It is so damn valuable! It's one thing to have a coaching program that feels so organized and lays out a clear path, but Claire went above and beyond to give everything and then some."
molly
"I booked my 3rd wedding for 2023! Book It has helped me come up with a concrete marketing strategy that targets my dream couples and fits my personal brand. I cannot recommend this program enough to any photographer looking to level up their business and get more bookings!"
justine
"Only one month into the program, I connected with my couple so well on our call from using the discovery script Claire gives! The next day they booked my highest package! AND it's my first out of state wedding!!!"
kiella
"There is so much value and actionable takeaways in getting your business in the right place to be able to book more clients. Claire has such a giving heart and is happy to share all of her knowledge. After taking Book It, I feel more confident in my style, my brand, client process, and business foundations."
mady
"Just hit $100K in sales for this year!! I know that using Claire's email templates the last few months have definitely helped me close more clients!"
meet your photography mentor // educator
In case we haven't met - I'm Claire! I’ve been where you’re at, friend. I struggled with knowing exactly what I needed to do to attract my dream couples. I was getting inquiries from penny pinchers who undervalued what I had to offer. I would accept every inquiry and booking because I was trying to gain experience, grow my business, and quit my nursing career.
But the moment I started building a portfolio that reflected the style of photography I wanted to attract, figuring out what makes me stand out from the crowd, organizing the back-end of my business, creating a high converting website, and more, my dream couples have been finding me.
I started mentoring before it was the cool thing to do because photographers asked me time and time again how I got to where I'm at - marketing effectively, booking my dream couples, and making over six-figures.
I found that all of us have the same goal to book our dream couples, but proper foundations are needed first and so many skip these steps. Because of this, I created this mentorship program that has taken myself and 65+ other photographers from struggling to book to booking out our calendars solid with highest paying dream clients. I believe in you and I have a passion for helping you see this same success while encouraging you to step into your own uniqueness.
Many mentors will just tell you what worked for them, but you can rest assured knowing this is a foundational program and I'm here for you every step of the way to guide you in a way that feels true-to-you. I cannot wait to get to know you and see your application come in.
helping you stand out from the crowd and feel excitement about your business again.
book it is the roadmap to change your business forever.
It’s intentionally different from anything you’ve seen before because I want to help you build a business that is authentic to you - not just what has worked for me.
When you implement everything inside Book It, you’re going to walk away with massive results like:
- consistent inquiries with dream couples
- booking out your calendar at your highest packages
- a strategic marketing plan + website that converts
- knowing your unique selling point and what makes you stand out
- the amazing feeling of organization + work-life balance
- a luxury client experience so that your couples only get your best
- confidence, clarity, and excitement about your business
- raised prices and increase revenue so you can have a profitable, sustainable business
This is the life-changing magic that’s waiting for you. I cannot wait to hear how this mentorship program changes the course of your own business.
these are results i need
Make over 100K in my first full-time year with an average of 5.5K each booking
Feel excited about all of the bookings I have rather than dreading my work to make ends meet
Crush business goals, pursue different endeavors (like this one!), and scale because of my organization
Have more free time to spend with my husband and doing hobbies I enjoy
"is this for me?"
This mentorship program is for you if you:
- want to attract and book your dream couples
- know you've never properly built out the foundations of your business
- need help figuring out your next steps
- are tired of motivational / mindset fluff in big-name courses
- are ready to cutdown on admin time and get organized
- want to raise your prices
- are excited about creating a better client experience
- value mentorship and not having to figure it all out on your own
Have a couple of questions before you hit “apply”?
Yes! This will work no matter what kind of photographer you are, as long as you need to learn the techniques to book out your business.
What exactly am I going to get inside this purchase? +
Will this work if I’m a [fill in the blank] photographer? +
What’s your refund policy? +
What is the time commitment? +
We offer refunds if you’ve implemented everything and don’t see the results you were hoping for. You just gotta prove you tried, okay?
What exactly am I going to get inside this purchase? +
Will this work if I’m a [fill in the blank] photographer? +
What’s your refund policy? +
What is the time commitment? +
The video modules are each 10 minutes long and after implementing everything, you’ll probably spend about 4 hours doing the work to change the trajectory of you business.
What exactly am I going to get inside this purchase? +
Will this work if I’m a [fill in the blank] photographer? +
What’s your refund policy? +
What is the time commitment? +
You’ll get immediate access to everything included:
3 video modules
Master your marketing guide
Sales scripts
(2) bonuses
Lifetime Access
What exactly am I going to get inside this purchase? +
Will this work if I’m a [fill in the blank] photographer? +
What’s your refund policy? +
What is the time commitment? +
This program is specifically for aspiring or current wedding and elopement photographers who know the basics of their industry (lighting, camera settings, a little about composition, etc.) but need help specifically with booking more couples, and dream couples at that. If you are not a wedding or elopement photographer, or you're not hoping to become one, then I don't believe that this program will be the best fit for you.
Due to the nature of much of the program being digital with the teaching videos and templates immediately accessible, there will be no refunds. However, you can rest assured that at the end of the day, your success and growth is why I'm a mentor and educator in the first place! I truly believe you will get your return on investment multiple times over after learning and implementing what's inside the mentorship program.
There are 24+ videos in the mentorship program modules and we will have 2-4 Q+A calls each month for 1 hour. Most of the teaching videos are under 20 minutes long with only a select few over, so you can finish most modules within an hour and a half. You'll spend about 10 hours total implementing the next steps I give to you. If you're a perfectionist (like myself) then this time commitment may be more. I'm here to guide you and I give you so many resources in the program to make implementing easier, but when you put the time and effort into your business, that's when you'll see the changes you want to see.
Please check out the inclusions here. There's even more not listed within this summary (like a posing guide, discovery call template, etc.) because I am making sure you get every little thing that I use on the daily that could be helpful for the topics we're covering.
Most definitely! You are welcome to pay in full at $2997 to save $$ (get those credit card points, girl) or I have created 4 payment plan options all listed above. I wanted to make sure if you needed this education like yesterday that you have an option that works for your budget. While the value is over $12,000, my heart behind the pricing for the program is to ensure you get your return on investment by only booking one wedding or elopement. Many of my students do this in the first month, which I totally believe is possible for you too. With all of that being said, I'm confident you'll do much more than just one booking after our time together. Once you apply, I personally review your application, and I feel confident that your goals will be reached by deciding to take this next step, we will chat more about the payment plan details and you can choose what's best for you.
Once you apply and enroll, you will get started right away with learning and implementing. Since this program is open for enrollment year round with exclusive spots available each month, I've had students concerned they will be behind. Nobody is behind. Every student is going at their own pace and your 12 weeks of access to myself and our Q+A calls begins when you join. You will immediately feel welcomed into the community and celebrated in all of your learning and wins! Get excited!!!
We have a private Slack community with myself and the other students. I respond to messages and questions Monday-Thursday every week. You will also have direct access to me on the Q+A calls to ask any questions and have me review/audit any templates you've customized, your website, and more. I like to say - think of it like having me in your back pocket all the time. Many students have said they felt as if they had a 1:1 mentor even though this is a group program.
Book It is here for you if you want to have a truly profitable, fulfilling business.
Let's lay the foundation for you to grow a business that attracts, books, and serves your dream couples.
If you’re ready for a thriving, booked out, and organized business then this is the answer you’ve been searching the internet for. You know you deserve to reach the goals that you've only been dreaming of and this is your opportunity to invest in your education, take a leap of faith, and prove it to yourself that you do have what it takes.
Put your desires into action, friend. If not now, when?
investment details
Because we're all about integrity here, I want it to be clear that this program is an investment that you will continue to see the fruits of for years to come. While the program is over $12,000 in value (yes, it actually is), our heart was to make this accessible for every budget so that you can start attracting, booking, and serving your dream couples now. Most students make this investment back in just one month and that makes us happier than we can express. That's possible for you too.
Book It Investment
+ Lifetime access to all teaching lessons
Go at your own pace / revisit anytime
+ 12 weeks of live Q+A coaching
Direct access to Claire as you implement
+ Monday-Thursday community support
For accountability, support, and answers to your questions
+ Over 15 done-for-you templates + resources
For more confidence in your business / client experience
+ In-depth audits of your business
Get Claire's feedback on your website and marketing
+ Printed workbook + gift
To get your thoughts out of your head and dig deep
+ Exclusive discounts
To save a little money in all of your upleveling if desired
inclusions and benefits
$2,997
apply now
payment plan options // multiple available
2 month payment plan - $1547, 4 month payment plan - $797, 8 month payment plan $447, 12 month payment plan - $297
$1000 off for a limited time
$3,997
you deserve to reach your biggest dreams and I'd be stoked to guide you through this season of business.
