discovery call script for photographers

Most photographers don’t have a “booking problem.” They have a connection problem because of the way they've been told to lead discovery calls.

You’ve heard all the tired advice:

• "Listen more than you speak" – but you end up losing control of the flow and the call becomes passive instead of confident leadership.
• "Build excitement before sharing pricing" – but you don't actually know how to build value behind your services in a way where it matters to them.
• “It's a vibe check" – the call should feel natural, yes, but it's more than an opportunity to "see if you click".
• "End the call by making the ask!" – but you haven't read the room or built the "yes ladder" enough to lead to a booking.

None of this has worked, not because you’re bad at sales – but because no one ever showed you how to lead discovery calls with strategy, psychology, and genuine connection.
 



The proven script that took my consultation call booking rate to over 90%. Guide your discovery call focusing on connection, clear communication, and sales confidence.

snag now for $67

You’re not the kind of photographer who just wants to close a sale for the sake of a booking. You also want to connect.

No more silences, overthinking your words, or refreshing your inbox hoping they’ll respond.

With this script, you’ll lead the call with connection, wrap it up with confidence, and follow up like a professional (not with a “just checking in!”).

You can finally stop wondering what you could've done differently and convert more of the couples you really want to work with.

I'm in

I KNOW THIS SCRIPT IS FOR YOU BECAUSE...

You want confidence on every discovery call (no more basic convos that don't make you stand out, awkward silences, or not knowing what to say).

You want to remain the leader of the conversation without feeling pushy or salesy, while still getting the booking if it's a dream client.

You’re tired of clients leaving the call and ghosting afterward, even if the call seemingly went well.

You’d love more couples saying “yes” on the spot – without comparing you to anyone else.

You've gotten too many "we went another direction" emails and you want that less.

This is exactly why I created the Discovery Call Script. To help you stop wondering what to say and start leading conversations that convert.

It's yours for just $67.

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This discovery call script isn’t just “questions on a page”...

It’s a proven 3-step framework designed to help you:

Start your calls with connection instead of awkward silences – build trust in the first minutes and then guide the flow without rigidity so clients feel deeply seen, known, and understood. It shouldn't be a Q+A and clients shouldn't have to lead the conversation. We want you staying in the driver seat!

Ask the right questions that reveal emotion and desires (not just logistics).

Speak into their individual desires, framing yourself as THE choice (without speaking too much about yourself), implementing buyer psychology tactics to build the "yes ladder".

• Talk about pricing
in a way that feels honest, transparent, and value-driven based on their needs (now that you really know them).

Read the room and lead into next steps that are custom to each client while remaining the leader of the convo (not feeling salesy) or using a one-size-fits-all approach every time.

People can feel when you’re just trying to get the booking.
They can also feel when you’re genuinely curious about them.

This script shows you how to create that shift – where clients sense, “She gets us. She actually cares.”

When clients feel that, you stop being another photographer they’re comparing prices with.

You become the obvious choice.

I used to rehearse what to say, rush through my packages, and hope they’d book before I had to mention next steps.

Most of the time… they didn’t.

I'd get off the call thinking we connected... only to get the dreaded "we decided to go another direction" email the next day.

The moment I stopped trying to “sell” and started focusing on making my clients feel seen, known, and heard, everything changed.

My booking rate shot to over 90%.
Couples stopped “shopping around.”
They booked within days before I even had to follow up – sometimes hours.
Sometimes they wanted to book right on the call.

It’s what allowed me to book $10K–$15K weddings and grow my business sustainably to multi-six figures (yes, just from photography income alone).

And that’s what this script teaches you to do.

This is a conversation framework that blends authentic connection with buyer psychology, so you can lead naturally, sound like yourself, and still close the booking with confidence.

Because when you can make people feel seen, you’ll never have to “sell” yourself again.

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wilson

“I can say that Claire doesn't care about you as a transaction. I was one of Claire's students and I'll be her student again. I'll continue to go to her time and time again. One of my favorite things about Claire is that money has never been a top priority. Money didn't come before serving me and she did not treat me as a paycheck. I have taken 5-7 business courses, several that were business related and Claire's was by far the best and most beneficial one. The amount of time she puts into her students is unmatched. The way she personally got to know me among a group of us always made me feel seen. I cannot recommend her enough. She has one of the most genuine hearts I know and truly, God outdid himself when he molded her.”

tara

"Because of what I learned in Claire's Book It Program, I was able to pay off the last bit of the personal credit card debt that I couldn’t seem to shake for over a year now. I started Book It in late June and ending today, and went full time photo on July 1. Reflecting on this is wild because since august, I have been able to pay off over 10k in debt and I could have NEVER with my nursing job without sacrificing so much time. I also have been able to pay for my bills, have a personal savings, and save money for business taxes, and pay for her mentorship guilt free. Thank you Claire so much for everything! I still haven’t finished the entire program (because its jam packed of anything I could need to start my business) but glad I have it to keep working on. Invaluable. Thank you for believing in me, being a big sis that leads me to success and also gives personalized feedback, and reminding me that I can freaking do this. You’ve inspired me on so many levels and I just want you to know how grateful I am for connecting with you and doing your mentorship!"

andrea

"I am so happy I made the decision to start this program. Claire is such a kind and thorough mentor, she makes sure everyone is on track and has the best results. Thanks to book it I had my first fully booked wedding season as a second photographer! I had the opportunity of working with so many photographers and grow my portfolio these past 3 months thanks to Claire’s advice and guidance. I also booked my first 3 weddings in the first 2 weeks after implementing a lot of what I learned in the program! I still have a few things I need to implement but I have no doubt of what the next steps are to grow my business thanks to how thorough and detailed this program is. I cannot recommend this program enough, Claire breaks down step by step how to create a business designed to grow with you and with systems in place so you are ready to book your dream clients and serve them best. Claire, Thank you for providing so much clarity and helping me gain confidence in the decision of making photography my full time career.

nia

The best business coach out there! Joining Book It with Claire was the best investment I've made for my business - EVER. The amount of knowledge and confidence you leave with after 3 months of learning from Claire is worth every penny. Claire poured her heart into this course and it truly shows! I felt so stuck before joining the program but by the end, I was fully booked for 2023. My inquiries have increased exponentially and I feel so much more confident in my brand. Claire went above and beyond with this coaching program and I am beyond grateful to have joined her community!

Wins from this Discovery Call Script

what type of photographer is this best for?

For less customization needed, this discovery call template is best for wedding, couple, or elopement photographers since much of the questions are geared toward couples as the client and their plans regarding their wedding/elopement day. With that being said, any photographer is welcome to the questions and strategy infused throughout to customize toward your business - whether for families, maternity, seniors, boudoir, etc. This script is all about connection, clear communication, and confidence, so you'll be able to adjust the sections talking specifically to a couple to fit your niche.

What is your refund policy?

Due to the nature of this product being digital, all sales are final. No refunds or exchanges. If you do choose to join Book It after purchasing within 30 days, you can cash this in, however.

How will i receive the product? 

You will receive an email from me after purchasing with login instructions to the portal where you will find your download. If you haven't received an email within 30 minutes, please check your spam/promotions and then email us at support@clairehunt.co.

PURCHASE

With this script, you’ll walk into discovery calls with clarity and confidence, lead conversations with connection instead of logistics, and finally book clients who feel certain you’re the photographer they’ve been searching for.


education is an investment in THE future of your business AND YOUR LIFE

And I want you to know I'm invested in you too.