email templates for photographers

You don’t have to keep guessing what to say.
Let’s be honest — writing the right email at the right time can feel like one of the hardest parts of running your business.
You’ve got inquiries sitting unanswered because you’re unsure how to respond without sounding pushy.

You’ve rewritten your pricing response for the tenth time.
You’ve followed up… and then cringed wondering if it came off too eager.
But what if every email you sent helped you build trust, lead confidently, and actually book more clients — all while sounding exactly like you?
That’s exactly what these templates are here for.



normally $97.00

$47.00

Turn ghosted inquiries into booked clients and serve with clarity and confidence — all while saving hours every week.

What you get

+ initial inquiry response
+ 3-day follow up
+ 7-day follow up
+ 14-day follow up
+ after discovery call recap
+ first after-call follow up
+ second / final after call follow up
+ contract and invoice email
+ thank you for booking
+ locations questionnaire
+ received location questionnaire
+ follow up for location questionnaire
+ location list / guide
+ follow up about location list/guide
+ location picked, next steps
+ 10 days before session
+ check in - 6 months out
+ timeline questionnaire
+ received timeline questionnaire
+ follow up on timeline questionnaire
+ after timeline call
+ last check in
+ sneak peek gallery delivery
+ full gallery delivery
+ request for review
+ ghosted call
+ not a good fit
+ running behind on gallery delivery
+ request for raw files
+ asking for credit / no filters
+ asking for a discount
+ after discovery call, not a fit

Easily customizable emails with a done-for-you feel and strategies + examples infused throughout.

30+ customizable email templates for every part of your client journey

inquiry to gallery delivery

Inquiry response + follow up templates (3-day, 7-day, 14-day versions)

Discovery call recap + post-call follow-ups

Contract + invoice delivery

Pre-wedding communication (questionnaires, timelines, reminders)

Post-wedding emails (sneak peeks, full gallery, review requests)

Bonus: tricky conversations — late delivery, refunds, and “not a fit” situations handled with integrity and ease

the emails you get in this template:

will this work for me if i'm not a wedding or elopement photographer?

This will be best for wedding and elopement photographers since much of the emails are completely directed towards wedding or elopement planning.

What is your refund policy?

Due to the nature of this product being digital, all sales are final. No refunds or exchanges.

How will i receive the product? 

You will receive an email immediately after purchasing with login instructions to the portal where you will find your download. If you haven't received an email within 30 minutes, please check your spam/promotions and then email us at support@clairehunt.co.

"is this for me?"

This is for you if: 

- you want confidence on what to say and when
- you want to serve your clients with streamlined, clear communication
- you've purchased other email templates that are very basic and generic
- booking more couples would be a dream
- you want a mostly done-for-you template with strategy infused throughout

PURCHASE

education is an investment in THE future of your business AND YOUR LIFE

And I want you to know I'm invested in you too.